1. Easy to use
Is the user inclined to close the app as soon as it opened because it is not intuitive enough? In order for your users to continue using the product it needs to be easy, pleasant and natural to achieve a given task, only then would the user want to use it again and again. This is why a topmost goal should be putting your user at the forefront of your design process.
2. Enjoyable
Is the user inclined to close the app as soon as it opened because it is not intuitive enough? In order for your users to continue using the product it needs to be easy, pleasant and natural to achieve a given task, only then would the user want to use it again and again. This is why a topmost goal should be putting your user at the forefront of your design process.